Pearson distributes textbooks, workbooks and education materials all around the world. Their commitment to innovation and finding ways to adapt to an evolving marketplace has led them to the benefits of short-run digital printing – and a partnership with Webcom that has led them to actionable, scalable solutions that improve access, affordability, and achievement.
More than just responding to the changing needs of the educational marketplace, Pearson is a publisher that anticipates the future and moves quickly to position themselves for success.
Demand for increased customization and faster delivery times is on the rise, and rather than viewing these demands as a challenge, Pearson seized onto them as opportunities.
Working with Webcom’s innovative BookFWD program, the company invested in a printing model that would prove both nimble and unique.
“Webcom is a proven North American vendor for Pearson. The assurance of quality books with a regular stream of short print runs using this emerging technology is the right direction for our business.”
Careful planning on Pearson’s part allowed them to select a program designed to maximize efficiency. Using cutting edge Electronic Data Interface (EDI) software, Webcom and Pearson completely synchronizes their systems, allowing for fluent communication between the two.
Taking advantage of the available technology made order processing and proof checking dramatically faster, automating and streamlining previously manual steps and allowing the easy management of a large volume of orders.
Efficiency improvements didn’t stop there. By negotiating a direct shipment plan, Webcom was able to help Pearson eliminate the cost and wait times associated with using a third-party warehouse, making deliveries right from the presses instead.
Having seen proof of the seamless equivalent quality between Webcom’s offset printing and digital inkjet printing of 4-color books, Pearson decided to implement the digital technology that forms the backbone of the BookFWD printing model.
This allowed them to maximize their ability to customize products for their customers by ordering smaller quantities of books at more frequent intervals, which helps ensure their products are always as up to date as possible.
It also kept their inventory more organized and easily managed – significantly reducing the number of returns on unsold stock and guaranteeing a quick turnaround on reprints of high demand products.