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Future Topics
- Why does catalog publishing have to be such a pain?
- What are the essentials of a catalog publishing system?
- Digital Content Management: is it for you?
- Getting the most from your catalog investment
- Effective communication strategies: Your customers must be at the center!
- How to be different when everyone else has the same message
- Getting your partners to pay for your catalog: The role of advertising and vendor-based funding in your catalog program
- How to make your order desk a more effective sales tool
- Solutions to the most difficult problem distributors face
- Opportunities for niche marketing
- So you went to the tradeshow: Effective strategies for reaching your prospects
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